Business Cards - How are They Made?

Business cards are carried and exchanged by almost every business person around the world. They have become relatively inexpensive to produce and are considered and essential tool in doing business. They have evolved from calling cards and trade cards.

Different countries have adopted different common sizes, for example USA 89mm x 51mm, Australia, 90mm x 55mm and Italy 85mm x 55mm, although many produce business cards to the international credit card size of 85.6mm x 53.98. As there is no internationally agreed standard, they are produced in many sizes other than the common sizes listed above.

Business Cards are usually printed on 400gsm card stock, although again this is the most common, there is no international standard. Modern business cards can be made using spot color, two color, four color or full color in offset printers. The choice is often one of price the more one pays the more color one gets! Raised printing is another technique used to create unique looking business cards. This effect is achieved by the process known as thermography, where inert powder or plastic powder is placed on the wet ink. Once printed some cards are coated with a glossy coat to produce a shiny finish. Another technique used to produce a shiny and slightly waterproof finish is the process of lamination, where a heat set plastic coating is given to both sides of the card. This process also makes the cards more durable. Most cards a printed onto sheets, and then cut to size.

With the universal acceptance of using computers in business, a new type of business card has been developed. These are known as CD-Rom Business Cards.They are about the size of a normal business card and are printed with the normal information on one side of the card. The difference is that the CD-Rom actually holds readable data. This usually includes between 20 and 200 Mb of product information. The volume of data stored will probably increase with time.

The humble business card continues to evolve with technology as it becomes available. They will essentially continue to provide information that will assist sellers and buyers of products and services to do business.

Collectors of business cards often collect business card holders as well.For more information on business cards and business card holders go to http://groovyideas.googlepages.com

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